creating opportunities and growing your businesses
Targeting opportunities
Our business development services are designed to produce high quality and targeted new business opportunities. Whether you are looking for single service support or a multi-channel campaign, our highly experienced team will work with you to maximise return and minimise wastage.
Paid Digital
The name pretty much gives it away – you pay to get seen. When well researched and planed however paid digital is one of the most targeted and cost-effective ways to generate new business opportunities. It is also extremely transparent; results of activities can be easily monitored, and performance continually optimised to increase return and minimise wastage.
As with any campaign, understanding your audience is key (we can help you with that). This will ensure you are using the right platform at the right time and in the right way.
“From the outset, we’ve been impressed with the highly professional approach of the Sirius team. Their knowledge of our market means they can hit the ground running with minimal impact on our own time and resources.”
— Simon Morgan, Marketing Director - Enva
Telemarketing
Sirius operates a small yet highly experienced team of telemarketers who work with a range of clients across the UK & Ireland. Unlike larger call centre operators, we aim to work as a seamless extension of your business, taking the time to understand your products, services and requirements.
You won’t hear us use the phrase ‘cold calling’ - as all our work is meticulously planned to ensure the greatest possible levels of engagement and success. We do however love to talk about targeted telemarketing as a proven and cost-effective way to generate valuable leads and insight. This potential can be even more important in the current climate when other lead generation activities are temporarily unavailable.
Our range of telemarketing services includes, Lead generation, Database production & cleaning, Market research & customer surveys.
Email marketing
Our email marketing services provide a highly cost-effective way for clients to deliver their message direct to decision makers.
We generally advice against blanket emailing to unqualified data. As a result, our email marketing services are often combined with telemarketing activity to compile targeted databases or clean existing data. Similarly, on the basis that multi-channel B2B campaigns see an improved response rate of around 24%, email marketing campaigns are also regally followed up with telemarketing lead generation activity.
Our services include:
- Planning; to ensure your campaign objectives are met
- Database production; targeted decision maker data to reduce wastage
- Content / copywriting; concise and compelling messaging
- Design; high impact bespoke design to maximise engagement
- Reporting; enabling continued improvement and demonstrable ROI
- LinkedIn and LinkedIn follow up campaigns
Email marketing also offers a highly effective channel for regular customer communication including newsletters, company or news.